The streaming platform has introduced an unique licensing take care of Yash Raj Films, that may make Prime Video the house to the studio’s upcoming theatrical releases
Four of manufacturing home Yash Raj Films’ much-anticipated titles, akin to “Bunty Aur Babli 2” and Akshay Kumar-starrer “Prithviraj”, will begin streaming on Prime Video following their theatrical launch.
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Prime Video India on Thursday introduced an unique licensing take care of Yash Raj Films (YRF) that may make the streaming service the house to the studio’s upcoming theatrical releases, which additionally embody “Shamshera”, starring Ranbir Kapoor, and “Jayeshbhai Jordaar”, fronted by Ranveer Singh.
These movies can be out there to the Prime Video customers simply 4 weeks after their theatrical launch, in additional than 240 nations and territories worldwide, the streamer mentioned in a press launch.
Much-awaited heist comedy “Bunty Aur Babli 2”, starring Saif Ali Khan, Rani Mukerji, Siddhant Chaturvedi, and debutant Sharvari, is slated to be launched in theatres on November 19. The movie is the sequel to the 2005 film of the identical identify.
Historical motion spectacle “Prithviraj”, primarily based on the life of fearless King Prithviraj Chauhan, is scheduled to be launched worldwide on January 21, 2022. Besides Kumar within the titular position, the film additionally stars Sanjay Dutt, Manushi Chhillar and Sonu Sood.
Billed as a “big ticket family entertainer with a powerful social message”, Singh’s “Jayeshbhai Jordaar” has the discharge date of February 25, 2022. The movie additionally options “Arjun Reddy” star Shalini Pandey.
Mega-action entertainer “Shamshera”, additionally that includes Vaani Kapoor and Sanjay Dutt, will open in theatres on March 18, 2022.
Gaurav Gandhi, nation head, Prime Video India, mentioned the streamer is intently centered on bringing the largest and the very best leisure to their clients and this partnership with Yash Raj Films is the right demonstration of that dedication.
“Over the last four years, we have been consistently bringing blockbuster movies to entertain audiences from the comfort of their homes and on a screen of their choice.
“The global digital premieres, four weeks after theatrical release, will not only delight our Prime Members, but will also help significantly increase the reach and viewing base for these highly anticipated films – in India and around the world. Yash Raj Films is known to deliver some of the finest cinematic experiences to audiences, and we are super thrilled to partner with them for these films,” Gandhi mentioned in an announcement.
Akshaye Widhani, Senior Vice President, Yash Raj Films, mentioned the manufacturing banner has discovered a accomplice in Prime Video that not solely shares their imaginative and prescient of providing cinematic experiences, but additionally offers global distribution to the very best tales from the Indian leisure ecosystem.
“We are excited to ink this exclusive streaming deal with Prime Video, which will enable our upcoming titles to travel beyond geographies and add further value to Prime Video’s stellar content library,” Widhwani added.
The deal additional strengthens the long-standing and ever-growing relationship between Prime Video and Yash Raj Films, with the previous already housing some of the studio’s classics — together with “Darr”, “Dilwale Dulhania Le Jayenge”, “Silsila”, “Chandni” and “Dil To Pagal Hai”.
Recently, YRF films like “Thugs of Hindostan”, “War” and “Mardaani” additionally had their worldwide digital premieres on the streamer.